Direxion Daily Retail Bear | leveraged ETFs | RETS

As of December 1st, 2011 the Direxion Daily Retail Bear 2x Shares will seek daily exposure of -300% of the fund's benchmark. The fund will no longer seek -200% daily exposure. Performance information displayed for periods prior to December 1, 2011 reflects that of the funds' prior objective. More >

Direxion Daily Retail Bear 3x Shares

RETS

Symbol	Fund	Index/Benchmark	Daily Target	Bloomberg Index Symbol
3x ETFs
RETS	Daily Retail Bear 3x Shares	Russell 1000® Retail Index	-300%	RU1SSRTL

Cusip 25459W 391

Inception date 7.14.10

Fund Objective

The Direxion Daily Retail Bear 3x ETF seeks daily investment results, before fees and expenses, of 300% of the inverse (or opposite) of the performance of the Russell 1000 Retail Index. There is no guarantee the fund will meet its stated investment objective.

Target Index

The Retail Index is an index comprised of companies that sell to consumers those discretionary products supplied by manufacturers. These companies include specialty retailers as well as diversified retailers such as department stores, discount stores, and superstores. The Retail Index does not include retailers selling consumer staples, such as supermarkets, drugstores, and liquor stores.

Index Sector Weightings

Hypermarkets & Super Centers	23.8%
Internet Retail	15.4%
Home Improvement Retail	14.2%
Apparel Retail	11.6%
General Merchandise Stores	10.1%
Department Stores	7.5%
Automotive Retail	5.2%
Specialty Stores	4.8%
Homefurnishing Retail	3.6%
Computer & Electronics Retail	2.2%
Catalog Retail	1.6%

Data as of 09/30/2011 is subject to change at any time.

Regulatory Documents (including Prospectus, SAI, Semi-Annual Report and Annual Report)

An investor should consider the investment objectives, risks, charges, and expenses of Direxion Shares carefully before investing. The prospectus and summary prospectus contain this and other information about Direxion Shares. Click here to obtain a prospectus and summary prospectus. The prospectus and summary prospectus should be read carefully before investing.

The Funds are designed to be utilized only by sophisticated investors, such as traders and active investors employing dynamic strategies. Such investors are expected to monitor and manage their portfolios frequently. Investors in the Funds should (a) understand the consequences of seeking daily investment results, (b) understand the risk of shorting, and (c) intend to actively monitor and manage their investments.

An investment in the Funds involve risk, including the possible loss of principal. The Funds are non-diversified and include risks associated with concentration risk that results from the Funds' investments in a particular industry or sector which can increase volatility. The use of derivatives such as futures contracts, forward contracts, options and swaps are subject to market risks that may cause their price to fluctuate over time. The Fund does not attempt to, and should not be expected to, provide returns which are a multiple of the return of the Index for periods other than a single day. For other risks including correlation, leverage, compounding, market volatility and specific risks regarding each sector, please read the prospectus.

Distributor: Foreside Fund Services, LLC.